## Reason - unselected items $C_i$, $C_j$, $C_k$ => $N_{ij}+=1$, $N_{ik}+=1$, $N_{jk}+=1$ (It's a symmetric matrix $N_{ji}=N_{ij}$) - it is possible that the unselected items are too similar according some (user-specifc) decision critieria - we could use such count data ($N_{ij}$) as a proxy for similar items => compute similarity metric ## TODO - [ ] brainstorm what to analyse with such data - [ ] code it
Reason
TODO